Foundation Package Details

Hotels that utilize PPC advertising see an average of 3.5 times more conversions compared to those that do not .

PPC Advertising: Our Pay-Per-Click (PPC) advertising services include the creation and management of up to 2 new campaigns per month. We utilize both Google and Meta platforms to develop a comprehensive advertising strategy that finds your audience where they are, whether they're searching for accommodations or browsing social media.

Why PPC Advertising is Important:

  • Increased Visibility: PPC ads ensure that your hotel appears at the top of search results and in targeted social media feeds, increasing your visibility to potential guests.

  • Higher Conversions: Hotels that utilize PPC advertising see an average of 3.5 times more conversions compared to those that do not .

  • Targeted Reach: With PPC, we can target specific demographics, behaviors, and interests, ensuring your ads reach the most relevant audience.

google hotel ads for marketing hotels

Developing a strong USP and direct booking incentives can increase direct bookings by up to 30%.

Message Development: Our message development services focus on two key areas: Direct Booking Incentives and Unique Selling Proposition (USP) Development.

  1. Direct Booking Incentives:

    • We create compelling offers designed to encourage guests to book directly through your website, bypassing Online Travel Agencies (OTAs). These incentives can include discounts, exclusive packages, or value-added services.

  2. USP Development:

    • We conduct thorough competitor research to identify what makes your hotel unique and appealing to your target audience. By highlighting your unique strengths and features, we develop a clear and compelling USP that sets you apart from the competition.

Why Message Development is Important:

  • Increased Direct Bookings: Developing a strong USP and direct booking incentives can increase direct bookings by up to 30% .

  • Enhanced Brand Positioning: A well-defined USP helps in clearly communicating your hotel's value proposition, making it more attractive to potential guests.

Professional Creative Development

If you had the chance to invest $1 and get $13 in return, wouldn’t you take it?

At Duval Street Media, we specialize in strategies that significantly boost your bottom line. Contact us today to discover how we can transform your investment into substantial profits. Just check out these results we've produced for our clients so far in 2024!

Our prices are transparent and listed above. To help you determine the appropriate amount to spend on your marketing efforts, here's a brief explanation of ad spend and recommendations based on industry standards.

What is Ad Spend? Ad spend refers to the budget allocated specifically for advertising campaigns. This money is used to purchase ad placements on platforms like Google and Meta. It's important to note that ad spend is separate from our service fees and is not money that our agency keeps.

Marketing Spend Recommendations: According to industry standards, hotels should allocate between 5-15% of their revenue on marketing. Here's how to determine the right percentage for your hotel:

  • 5% Marketing Spend: Suitable for larger, well-established hotels with a strong market presence and a loyal customer base.

  • 15% Marketing Spend: Recommended for smaller hotels, those in highly competitive markets, or new establishments looking to build brand awareness and attract more guests.

We recommend allocating at least $2000 in ad spend.

Where does your hotel business land on this scale?

Let’s Chat

Ready to boost your revenue and maximize direct bookings? Schedule a one-on-one meeting with our sales team to explore how our tailored marketing packages can elevate your hotel's performance. You can also call us directly or email us to learn more.

Call Us: 305-394-4014
Email Us: Jamie@duvalstmedia.com
Text Us: 305-394-4014